The function of retail packaging in the modern world is mainly to encourage consumers to purchase and use the product. A product which features a beautifully designed piece of packaging can stand apart from competitor products on the shelves and promote sales. Although the design is of paramount importance, the creative process involved is far more complex than the aesthetics alone. Consideration needs to be made towards storage, tactility, materials and how the product is accessed from the packaging.

This article showcases a handful of innovative contemporary packaging designs for everyday products. They are remarkable. I am sure, next time when you are off for your grocery shopping, you will certainly end up buying any of such amazingly packaged products instead of your required stuff.

            1. Designed by Hampus Jageland | Country: Australia

            2. Designed by George Lin | Country: Canada

            3. Nike SB “Lobster” Dunk

            4. Designed by Lavernia & Cienfuegos | Country: Spain

            5. Designed by Creative Pilot | Country: United States

            6. 100% Chocolate Cafe | Country: Japan | Font: ITC Avant Garde Gothic

            7. Hand-made ceramic glazed container

            8. Designed by Aileen Barrameda | Country: United States

            9. Designed by dbDESIGNS | Country: Germany

            10. Swedish designer Henrik Persson of Become

            11. Nike Windrunner Liu Xiang Box Set

            12. Designed by Peter Gregson | Country: Serbia | Fonts: hand lettering

            13. Designed by Swear Words | Country: Australia

            14. Designed by Round | Country: Australia

            15. Designed by Campbell Hay | Country: UK

            16. Designed by BVD | Country: Sweden

            17. Designed by Landers Miller | Country: United States

            18. Designed by Fastway | Country: Russia

            19. Designed by KOREFE | Illustration: Heiko Windisch | Country: Germany

            20. Designed by Erin Dameron | Country: United States

            21. Designed by Struck | Country: United States

            22. Print + Pangea Live Webcast

            23. Designed by Design Friendship | Country: United Kingdom

            24. Designed by 2×4 Design | Country: United States

            25. Designed by Incase | Country: United States

            26. Designed by Tank Design | Country: Norway | Fonts: Neutraface, Farnham

            27. Designed by Jeffery Docherty | Country: United States

            28. Designed by Round | Country: Australia

            29. Experimental Milk Carton

            30. Designed by Angela Wang | Country: United States

            31. Designed by Round | Country: Australia

            32. Designed by Dragon Rouge | Country: France

            33. Designed by Packoflove | Country: Sweden

            34. Designed by Mattson Creative | Country: United States

            35. Designed by Vanguard Works | Country: Canada

            36. Designed by TAXI | Country: Canada

            37. Designed by Justina&Co. | Country: Spain

            38. Vitamin Packaging

            39. Designed by Ruiz+Company | Country: Spain

            40. Designed by Kanella | Country: Greece

            41. Designed by Marque | Country: United Kingdom

            42. beautiful patterns offset by simple labeling

            43. Country: Canada | Via Chocolatierra | Font: Helvetica

            44. Designed by Theory11 | Country: United States

            45. Designed by ThinConsolation | Country: Belgium

            46. Designed by Rachel Dangerfield | Country: United States

            47. Designed by BVD | Country: Sweden | Fonts used: Helvetica

            48. Designed by Masha Ponomareva | Country: Russia

            49. Designed by Hampus Jageland | Country: Australia | Fonts used: FF Sari

            50. Designed by Salad Design | Country: Australia

            51. Designed by WA007 | Country: United States

            52. Thanks to Tres Tipos Gráficos for sendind this in.

            53. Great work from Experimental Jetset for the Helvetica Blu-ray limited edition.

            54. Designed by Dyhr.Hagen.

            55. Andrée Rouette’s project in my packaging class

            56. Some great album packaging from New Zealand based Jeremy Evans.

            57. Designed by CuldeSac

            58. Designed by David Graas.

            59. Designed by Neumeister.

            60. Fonts used: Akzidenz Grotesk.

People Who Read This Article Also Interested IN:

30 Fastest Clean Free WordPress Themes

Minimalism used in Website Design is under appreciated

David Mascha Graphic Designs For Inspiration

If you’re a fan of Digital Arts Magazine or Creative

30 Interesting Bus Stop Advertisements

A great way to gain exposure for your product or servic

A Showcase Of Usdesignstudio Advertisement Expansion Works

Usdesignstudio, a collaboration of three recently gradu

50 Pleasing Single Page Sites Designs

This isn’t just an exercise in minimalism, it’s a s

Spy Watch

If you are a fan of the famous agent James Bond you wil

REVIEWS: